The perfect foundation is not a myth. It’s also not something that I can tell you “Go buy this, its lovely!” What I can tell you, is what to ask for when you visit a cosmetics counter, and what to look for when trying on foundations so that you too, can find the one.
Things you may already know:
1. Color match – Don’t take this personally, but you probably can’t do this yourself. Given that, I’m not telling you to blindly trust the cosmetician, but most good matches can be made in 3 tries or less, otherwise expect an explanation for any difficulties. (Some of us will try a couple more if we feel we can get a more perfect match.)
2. Shades are tested on the jaw line, to make sure the color can blend seamlessly into the neck, and on another part of the face to ensure even color application.
3. Please make sure that before you shop, you ask yourself what kind of coverage and finish you would like: Dewy, natural or matte. If you have oily skin, and dream of a matte finish, I suggest looking for a fabulous powder instead.
4. If you’re not sure, take a sample home, or have the cosmetician apply the product to your whole face. When it comes to foundation, if you’re not sure, never be afraid to ask. You need to be comfortable with the texture, application, wear, and color throughout the day.
5. Yes, you need a brush. Would you finger paint your bedroom wall?
Things I would like you to know:
Finding the one, is not about settling. I don’t simply want you to be pleased when you look in the mirror and don’t see a discolored line along your jaw. I want you to look in the mirror, lift your chin, and spend just a little bit longer than you should, admiring your flawless, healthy looking complexion.
Go ahead and laugh. You’ll think of me when it happens.
Liquid foundations are NOT just for people with tragically uneven skin, or hardcore makeup addicts. Many people still have the misconception that liquid foundation is fake looking and heavy. On the contrary, in the past few years, there has been a surge of foundation launches promising a beautiful bare skin look. And oh, they’ve done me proud.
1. Imagine, if you will, your skin. Glowing, smooth and flawless, no matter your coverage. Now imagine, washing off your makeup at night to reveal not tired, irritated, potentially breakout ridden skin, but skin that is happier than it was when you first applied your foundation! I’m not kidding. This is what you’re missing.
2. Look for a foundation to complement your skin type. This it not to say that you shouldn’t be taking care of your skin properly already – any makeup needs a good canvas if you really want it to look flawless. Applying foundation fairly soon after your moisturizer soaks in allows the makeup to properly set into your skin without looking like another layer floating on top.
2. This compliment should be a common occurrence throughout your day: “Oh, you have such lovely skin…you must not even need foundation”. Now say thank you, smile prettily, and breeze on your way. If it’s your perfect foundation, you shouldn’t be able to see it.
If you still have no idea where to start, feel free to send me a note and I’ll be thrilled to point you in a general direction.